BIZ BUZZ: Kevin Wong bets big on southern living

While other property developers are slowing down on expansion due to fears of a burgeoning oversupply in the real estate sector, Kevin Wong, president and CEO of Height Realty, is going full speed ahead in the opposite direction.

Propelled by their belief that the upscale market is impervious to inflation, Wong and his team are stepping up the pace of the development of Southlinks Estate, a 33.6-hectare property in Las Piñas City that will feature 336 residential lots, with the smallest cut at 350 square meters (sqm) and the biggest spanning well north of 1,000 sqm.

The son of businessman Kim Wong is not skimping on the details and amenities, not only because he intends to live there at Southlinks Estate— with his chosen lot facing the future Paradise Clubhouse— but also because the project that will rise on a former golf course is his first major development, thus he wants to make a grand impression.

The gated Southlinks Estate boasts of underground utilities, 40-percent open space, high-level security, wide roads and dedicated areas for jogging, walking and other outdoor activities—all in keeping with their vision to make Southlinks Estate a place for “thoughtful living,” one that caters to the needs of the family, from the youngest to the oldest.

Understandably, there are potential buyers who are hesitant to invest in the project since Wong does not yet have an extensive track record in the property sector.

This is why Wong is eagerly looking forward to the completion of land development and construction of the well-equipped Paradise Clubhouse by 2027.

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This way, potential buyers will see for themselves that the group is serious and that the Wongs are committed to seeing the project through, thus paving the way for more developments in the future.

Indeed, the property sector may already be crowded, but there is always room for a new contender.