BIZ BUZZ: RRHI brings Konvy to PH
The ubiquity of Korean and Japanese celebrities with their flawless skin and impeccable hair and makeup has helped turn on Filipinos to Asian cosmetics and beauty products, a trend that retail giant Robinsons Retail Holdings Inc wants to take advantage of.
Thus, the listed retail arm of the Gokongwei Group has taken a “small” stake in the local operations of Thailand-based Konvy Beauty, RRHI president Stanley Co told Biz Buzz.
Konvy Beauty is now present in online platforms with offline premises at Robinsons Galleria set to open soon.
The popular Thai concept seeks to “bring a world-class beauty shopping experience” and a selection of some 1,000 affordable but “premium quality” brands and products to the young and populous Philippine market.
Konvy joins Shiseido, Benefit and Cle de Peau in the beauty line of RRHI, which is also into pets, food, drugstores, supermarkets, toys, appliances, hardware, mass merchandise and lifestyle sneakers.
Will RRHI bring in even more brands and concepts to the country? Abangan!
What digital readiness looks like for the next generation in PH