SB19’s ‘exciting new collaboration’
P-pop sensation SB19, composed of Pablo (John Paulo Nase), Ken (Felip Jhon Suson), Stell (Stellvester Ajero), Josh (Josh Cullen Santos) and Justin (Justin de Dios), has just been announced as the newest endorsers of McDonald’s Chicken McDo—a promising start of an exciting collaboration.
SB19 made its mark as the first Filipino and Southeast Asian act to be nominated at the Billboard Music Awards for the Top Social Artist category.
Now, they follow in the footsteps of Vice Ganda, who helped relaunch Chicken McDo last year. More recently, Marian Rivera and Dingdong Dantes starred in a musical extravaganza that generated even more hype for the product.
“We’re ecstatic to welcome SB19 to the McDonald’s Philippines family. To have this supergroup join us … is very exciting,” said McDonald’s Philippines’ AVP for corporate relations and impact Adi Timbol-Hernandez. “It’s a great collaboration, and we look forward to working with SB19 in delivering more feel-good moments to our customers all over the country.”
The centerpiece of the campaign is McDonald’s one-piece Chicken McDo Sulit Busog Meal.