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New hub for runners in Alabang
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New hub for runners in Alabang

Rev* just opened its first location at the upper ground floor of Alabang Town Center.

Whether you’re clocking your first 5K or chasing a marathon, Rev* is built for every run. Designed to be every runner’s destination for innovation, style, and community, this multibrand concept store brings together the world’s top running brands, including Adidas, Asics, Hoka, New Balance, Nike, On, Puma, and Saucony, along with nutrition and recovery essentials from Nutrition Depot.

The store’s thoughtful layout takes runners through every part of their training lifecycle. The opening day brought this vision to life—through easy miles, long runs, relay challenges, and gear giveaways.

One of the shoe walls

The store invites runners to the Community Area—a hub for run clubs, coaching clinics, and recovery sessions—and then to the detailed shoe zones categorized by function, where runners can find exactly what they need for.

The Sport Style Wall features a curated collection of lifestyle shoes that pay homage to performance heritage and classic running silhouettes. Great for off-duty days with that athletic edge, the featured styles include the Nike Vomero 5, Puma Easy Rider, Adidas Adizero Aruku, and more. This wall also includes select track and trail shoes.

Get your form assessed.

The Max Cushion Wall, meanwhile, is for those long runs and recovery. There’s also a Daily Trainers Wall for everyday mileage.

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On the Plated Shoes Wall are picks engineered for speed for race day and tempo.

The store also houses a dedicated Gait Analysis Zone, where runners can have their form assessed to find the right shoe for their stride. A curated accessories area features Rev* Merch, Vamos performance socks, Oakley shades, and exclusive apparel—plus a women’s wall showcasing performance gear by Nike.

Rev* aims to become the heartbeat of the local running community. Runners are encouraged to sign up as Rev* Club Members—a free membership that offers access to exclusive runs, first looks at new gear, and insider experiences made for those who live to move.

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