Unveiling beauty industry’s best-kept secret

In Edelweiss, The Body Shop brings the strength and resilience of the natural world to your skin. Formerly known as Drops of Youth, the new and improved Edelweiss reflects The Body Shop’s vision of change-making beauty by moving away from anti-aging beauty ideals.

Many of us know edelweiss from a song from the classic movie “The Sound of Music,” but it is so much more.

Found growing in brutal Alpine conditions against extreme wind, snow and rain, the resilient edelweiss flower thrives. It protects and repairs itself, thanks to its natural antioxidants, including leontopodic acid, which is only produced when the flower is in distress.

Loved by many as a symbol of rugged beauty and alpinism, it’s now being discovered as the beauty industry’s best-kept secret in The Body Shop’s Edelweiss Daily Serum Concentrate, Prep Essence and Intense Smoothing Day Cream.

The Edelweiss Daily Serum Concentrate helps unlock the five signs of resilient skin: stronger, smoother, plumper, fresher and bouncier. Certified by the Vegan Society, it is suitable for sensitive skin and dermatologically tested. It is a bestseller; one sells every 25 seconds around the world.

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The Edelweiss Prep Essence combines the benefits of both a toner and moisturizer, leaving your skin feeling softer and more supple. Made with 98-percent ingredients of natural origin, this milky essence helps remove any impurities left after cleansing.

The Edelweiss Intense Smoothing Day Cream is the ultimate hydration boost. An intensely rich and nourishing cream, this nongreasy formula has a silky texture and melts into skin effortlessly, helping protect against indoor and outdoor pollution, and leaving skin deeply nourished, firmer and ultrasoft.Available at Body Shop stores; thebodyshop.com.ph.