Hero MotoCorp and Terrafirma Motors Corporation: Gearing up the Philippines with world-class motorcycles

Need a Hero? The Xoom 110, Hunk 160R 4V, or Xpulse 200 4V may be for you. —CONTRIBUTED

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters by volume, has officially partnered with Terrafirma Motors Corporation (TMC) to bring its globally recognized two-wheelers to the Philippines. This collaboration marks a significant step forward in offering affordable yet high-quality motorcycles to Filipino riders, aligning with Hero MotoCorp’s vision of making mobility solutions accessible worldwide.

Hero MotoCorp: A Global Giant Hero MotoCorp is renowned for its technological advancements, sustainability initiatives, and a relentless pursuit of excellence in the two-wheeler segment. With a presence in over 40 countries, Hero continues to redefine mobility with innovative and reliable products tailored to the needs of diverse markets. In the Philippines, Hero MotoCorp aims to establish itself as a brand synonymous with value, durability, and style.

Terrafirma Motors Corporation: A Trusted Partner As Hero MotoCorp’s exclusive distributor in the Philippines, Terrafirma Motors Corporation plays a crucial role in ensuring the brand’s successful entry into the local market. TMC, known for its expertise in vehicle distribution and customer service, is committed to providing Filipino riders with an exceptional ownership experience through quality products, reliable after-sales support, and accessible dealership networks.

The Hero Lineup in the Philippines Hero MotoCorp and TMC have introduced three standout models, for now, in the Philippines, each designed to meet the unique preferences and lifestyles of Filipino riders.

Felix Mabilog, Jr. will be at the helm of the Terrafirma Motors Corporation’s first venue into motorcycle distribution.

Hero XPulse 200 4V For the adventurous spirit, the Hero XPulse 200 4V is the ultimate companion. This off-road-capable motorcycle is powered by a robust 199.6cc, oil-cooled, 4-valve engine delivering exceptional performance both on and off the road. Its high ground clearance, long-travel suspension, and dual-purpose tires make it the perfect choice for riders exploring the countryside or tackling urban terrain.

Hero Hunk 160R 4V The Hero Hunk 160R 4V is a bold and muscular street motorcycle that combines performance and style. Equipped with a 163cc, air-cooled, 4-valve engine, the Hunk 160R delivers impressive power while maintaining fuel efficiency. Its sharp aesthetics, ergonomic design, and advanced features such as an LED head lamp and digital instrument cluster make it a standout choice for urban riders who crave a dynamic riding experience.

Hero Xoom 110 Designed for the everyday commuter, the Hero Xoom 110 redefines the scooter segment with its youthful design and smart features. Powered by a 110cc engine, it offers smooth and efficient performance, making it ideal for navigating busy city streets. Features like an LED headlamp, a fully digital instrument panel, and a lightweight frame ensure convenience and comfort, catering to the needs of modern Filipino riders.

Terrafima Motors Corporation chairman emeritus Palawan Rep. Jose Alvarez (second from right) and president Felix Mabilog, Jr. unveiled Hero MotoCorp’s first three models that will be retailed in the country,

More models are scheduled to be released next year.

Expanding the Hero Network To make Hero motorcycles accessible across the country, Terrafirma Motors Corporation is focused on expanding the dealer network, ensuring availability and top-notch after-sales services. This strategy underlines Hero MotoCorp’s commitment to building a strong relationship with the Filipino riding community.

A Hero for Every Rider Hero MotoCorp’s entrance into the Philippines signifies more than just a business expansion; it represents a commitment to empowering Filipino riders with high-quality, affordable, and innovative motorcycles. Together with Terrafirma Motors Corporation, Hero MotoCorp is poised to carve a significant niche in the local market, making world-class motorcycles accessible to every Filipino.

With the Hero XPulse 200 4V, Hero Hunk 160R 4V, and Hero Xoom 110, the Filipino riding community can now experience motorcycles that combine reliability, style, and affordability. This partnership is truly set to redefine the two-wheeler landscape in the Philippines.

For more information about Hero MotoCorp and its offerings in the Philippines, visit Hero MotoCorp Philippines.