Jetour Auto reveals unlimited potential for its global markets
JETOUR Auto Global hosted over 200 members of the motoring media and social media influencers, and dealer representatives from across the world to witness firsthand the automaker’s groundbreaking innovations in its vehicles, and the brand’s relevant role in the future of mobility, during the JETOUR International Business Conference and the Auto Shanghai 2025.
From April 20 to 25, the six-day gathering also incorporated the best of JETOUR’s “Travel+” culture, together with an international media workshop and test drives of the automaker’s newest vehicles.
Over a thousand discuss the future
First, the JETOUR Auto international annual business conference 2025 commenced in Shanghai, China. The event, themed “Together for Future,” brought together over 1,000 global partners and user representatives from 70 countries and regions. The conference centered around its global strategic planning, innovative technologies and products, and 2025 marketing initiatives—gathering global momentum to shape the brand’s future. This marks the first time its global conference has exceeded 1,000 attendees.
This record-breaking event underscores the brand’s accelerating global expansion and the strong recognition from its international partners. The number reflects the automaker’s sales performance since it started operations in 2018, as cumulative sales have surpassed 1.68 million units across 67 markets, making JETOUR one of the world’s fastest-growing auto brands.
With the sales growth pushing the brand forward, the company announced that it was now entering its 3.0 era, committing to follow more earnestly its “Travel+” strategy, focusing on off-road, hybrid, and intelligent.
At the conference, the carmaker deepened collaboration through targeted initiatives. The Global Partners Summit fostered direct communication with partners to tackle business challenges, while the Innovative Marketing Seminar equipped partners with actionable strategies for thriving in the digital media era. Meanwhile, flagship store tours offered a practical guide for retail marketing managers. These activities offered comprehensive opportunities for knowledge exchange, not only deepening strategic trust between JETOUR and global partners but also infusing fresh momentum into the brand’s internationalization through shared expertise.
GAIA Architecture and Premium G-Series SUVs showcased
Under the bright lights of Auto Shanghai 2025, the company officially unveiled its GAIA Architecture and showcased the G700, and G900—both now equipped with the said technology—marking a significant milestone in the brand’s evolution into the premium and intelligent 3.0 era.
The GAIA architecture represents a next-generation hybrid off-road platform that combines uncompromising power with cutting-edge intelligence to meet the demands of modern exploration.
JETOUR’s entry into a new era comes with unstoppable momentum, as the company has achieved record-breaking sales of over 560,000 units in 2024—an 80.3-percent year-on-year increase. This rapid growth has expanded its footprint to a network of over 2,000 sales and service outlets in 67 countries and regions.
Guided by its “Travel+” strategy, it has continuously redefined the travel experience—from the family-focused 1.0 era (X70, X90, DASHING series), to the comfortable off-road 2.0 era (T1, T2). The launch of the GAIA architecture now propels the carmaker into its 3.0 era, signaling deeper investment in off-road technology and a clear shift toward hybridization, intelligence, and premium in off-road mobility.
GAIA offers two advanced power systems. The iDM-O Super Hybrid System in the JETOUR G700 premium all-terrain SUV that’s optimized for high-efficiency off-road performance, and the iEM-O Amphibious Range Extender System of the JETOUR G900.
Global media test drive
On the final day of Auto Shanghai 2025, the company hosted an event at the Shanghai Pudong Chuansha Test Drive Center for the global media and influencers from the Middle East, South America, Africa, Asia-Pacific, and the CIS region. The event served as a way for the brand to demonstrate its three core technological pillars: off-road capability, hybrid power, and intelligent innovation. The spotlight was firmly on the T1, T2 i-DM, and a preview of the upcoming G700.
The powertrain of the T1 lite off-road SUV equipped with a 2.0T engine paired with an eight-speed automatic transmission delivered smooth and linear acceleration on city roads, while the XWD intelligent four-wheel drive system instantaneously redistributed power to the wheels with the most grip.
The T2 i-DM combines rugged design with eco-friendly efficiency, with its 5th-generation 1.5TGDI hybrid engine boasting an industry-leading thermal efficiency of 44.5 percent. Paired with a three-speed DHT, seamless power delivery across all driving conditions is assured. Its electric motor provides whisper-quiet starts, and as speed increases, the engine seamlessly kicks in, unleashing a surge of torque that highlights the vehicle’s off-road DNA.
The G700 premium all-terrain SUV stole the show with a stunning demonstration of its autonomous parking capabilities. Equipped with 12 ultrasonic sensors and four 360° cameras, the G700 effortlessly navigated tight parking spaces, executing perfect maneuvers without any driver input. This feature addresses one of the most common pain points for urban drivers, promising to make parking stress-free and effortless.
Glimpses of global travel, emerging off-road trends
JETOUR held its tour of Shanghai, featuring the city’s most renowned landmarks. Media and influencers enjoyed views from the Oriental Pearl Tower, then explored the historic alleys of Town God’s Temple. The group later soaked in the sights of the Bund, which concluded at the Grand Halls in Shanghai, just north of the place.
That evening, media guests were fully immersed in the “Travel+” lifestyle, surrounded by a JETOUR-branded atmosphere showcasing outdoor gear, cutting-edge technologies, and highlights of the automaker’s Cheetah conservation public welfare initiative. The company also treated guests to a traditional Chinese dance, featuring a live international band. The fusion of performance and tech demonstrated how it uses travel to inspire shared passions and break new ground.
The company strengthened its global engagement through a media workshop, convening over 40 automotive journalists from core markets. A landmark development also emerged with the official launch of the JETOUR Media Alliance (JMA), the brand’s first international media platform, establishing systematic engagement mechanisms through product evaluations and co-created brand initiatives with media members and influencers.
From the JETOUR Global Travel+ Conference in 2024 to this journey at Auto Shanghai 2025, these events have provided a delightful combination of surprise and innovation. Through immersive experiences at urban landmarks, hands-on access to cutting-edge technologies, dynamic exchanges at media workshops, and the official launch of the Global JETOUR Media Alliance (JMA), the company has also created an immersive experience of its “Travel+” culture for media members and influencers across the world to enjoy.
For more details, one may visit JETOUR’s 23 authorized dealerships nationwide.
