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KIA PH introduces Sonet mini crossover
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KIA PH introduces Sonet mini crossover

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Kia Philippines has introduced its newest compact SUV, the Kia Sonet. This latest addition to Kia’s lineup promises to bring a blend of style, technology, and performance tailored for the dynamic urban environment.

The Kia Sonet stands out with its bold and youthful design, targeting the Gen Z and late Millennials with its robust front grille, sleek LED headlamps, and a muscular stance that gives it a distinctive road presence. The compact size is perfect for navigating city streets, while its high ground clearance and sporty design appeal to those with a taste for adventure.

The Kia Sonet takes a refreshing and updated look of its signature “tiger nose” front with a masculine profile that makes this compact SUV a stand out. Its chic and yet functional vibe give it a nice appeal, whether one is headed to work or driving it for a short weekend getaway. Innovation and technology combine to make the Kia Sonet a complete urban mobility package ideal for the adventurous and distinctive car buyer.

Inside, the Sonet is packed with advanced technology and comfort features that cater to modern-day drivers. The cabin features a large 10.25-inch touchscreen infotainment system, supporting both Apple CarPlay and Android Auto, ensuring seamless connectivity for the topline SX AT variant. The digital instrument cluster and premium sound system elevate the driving experience, making every journey enjoyable that fits the highly connected target market.

AC Mobility Chief Executive Officer Jaime Alfonso Zobel de Ayala speaks before members of the media during the Sonet launch at the Ayala Malls Manila Bay (PHOTO BY ALVIN UY)

Under the hood, the Kia Sonet offers class-leading performance and efficiency thanks to its 1.5-liter DOHC gasoline engine with two transmission options, a 6-speed manual, 6-speed automatic or Kia’s intelligent variable transmission (IVT), for the higher variants. After driving the Sonet, the vehicle truly did not disappoint.

Kia has prioritized safety in the Sonet, equipping it with a comprehensive suite of features. These include multiple airbags, ABS with EBD, electronic stability control, hill start assist, and a park distance warning system. The structure of the Sonet is built using high-strength steel, ensuring robust protection for occupants.

For the topline SX AT variant, it has a host of ADAS (advanced driver assistance system) features including Lane Keeping and Following assist, Collision Avoidance Assist (FCA), Downhill Brake Control (DBC), High Beam Assist (HBA) and Driver Attention Warning (DAW).

The introduction of the Kia Sonet into the highly competitive segment comes with a price. A good price that is, which starts at P758,000 for its base LX MT variant. This is their price point variant to attract the younger first-time buyers, a strategic move by Kia to capture the growing segment for compact SUVs.

AC Mobility Chief Executive Officer Jaime Alfonso Zobel de Ayala, KIA Philippines president and Head of Automotive Retail and Distribution at AC Mobility Antonio “Toti” Zara III and KIA Philippines Chief Operating Officer Brian Buendia (PHOTO BY ALVIN UY)

With its competitive pricing, the Sonet is positioned to attract young professionals, small families, and urban dwellers looking for a versatile vehicle that doesn’t compromise on style or features.

Prices of the Kia Sonet is as follows: SX AT P1,138,000; EX AT P978,000, LX AT P868,000 and LX MT P758,000.

As the compact SUV segment continues to grow, the Kia Sonet is poised to make a strong impact, offering a compelling option for those seeking a blend of adventure and sophistication in their daily drives.

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With Kia Philippines’ grand reveal of the Kia Sonet this week, the public is invited to get behind the wheel of the Kia Sonet at the Central Garden Ring, Ayala Malls Manila Bay, this weekend, on June 7 to 9, 2024, from 10 am to 10 pm.

“We are excited to introduce the Kia Sonet to the public this coming weekend, and we’re confident the public will be pleasantly surprised with its bold design, modern features, and lively performance,” shares Brian Buendia, Chief Operating Officer of Kia Philippines.

“The Kia Sonet will surely set new standards in the small SUV category, so we would like more people to drive it and experience its impressive quality and rich features. We invite everyone to visit the Kia display this weekend at the Central Garden Ring of Ayala Malls Manila Bay to experience the latest Kia model that will surely exceed expectations,” adds Buendia.

Buyers have a choice of 40 dealerships nationwide, and avail of its 5-year or 160,000-km warranty, and Emergency Roadside Service. Aside from the weekend event, the Kia Sonet will also be available for viewing and test drives at all Kia dealerships this June, and can make their reservations.

To know more about the Sonet, visit Kia Philippines’ website, www.kia.com/ph, or send inquiries to Kia Philippines’ social media accounts on Facebook, Instagram, and YouTube.


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