Heart finally reveals her happy place: SM Store Makati
Heart Evangelista, artist, philanthropist, and fashion darling, likes to shop at SM Store Makati. “It’s so magical, there’s so much to discover and shop for. Everything I need—and want!—I can easily find at the SM Store,” she said.
SM Store Makati, with its premium offerings and great services, has long been a favorite of discerning shoppers.
It’s no wonder Heart, who is known for her refined taste and elegant style, enjoys discovering gems here.
SM Beauty is one of her favorite sections. She said, “I loved going through aisles of beauty products, I was pleasantly surprised that almost all of my favorite luxury and local beauty brands are already in SM Beauty.”
SM Store Makati has curated an impressive lineup of global luxury brands on its shelves—from Dior Beauty, YSL Beauty and Mugler to MAC, Jo Malone London, and Augustinus Bader.
Heart became a household name in the Philippines as a young actress. But it’s her sense of style that has catapulted her to the international stage—a sartorial figure embraced by the world of fashion. Heart is a regular at Paris and Milan Fashion Week where she sits front row at the runway shows, a muse to designers, and a favorite of local and international glossies. Her effortless sophistication and impeccable looks know no borders.
Heart is testament to the fact that even the most seasoned shoppers will find reasons to be delighted by SM Store Makati.
Those who want to shop like her can head over to SM Store Makati and enjoy an elevated shopping experience, with curated finds and customer service that goes the extra mile. It truly is a premiere shopping destination that offers great discoveries and everyday surprises to meet your high standards, whether you’re looking for gifts that impress or exquisite essentials for yourself.
This partnership means a lot to Heart because like so many Filipinos, she has a personal connection to SM Store. She has fond memories of shopping there with her family. “I’m very honored, SM Store is one of my dream brands to partner with. It’s so iconic. I grew up shopping in the store with my mom and sister,” said Heart.
Heart’s trips to SM continued in her adulthood. “In my twenties, I was actually always shopping in the home section in SM Makati for decor and other finds.”
Her spot-on style goes beyond fashion and beauty—you see it in her beautiful home as well.
Heart recently returned to the home section of SM Store Makati. She said, “It feels like a full circle moment, made even more special since I get to share it with my sister Camille.”
She and sister Camille Ongpauco had fun exploring the different offerings of SM Store Makati—furniture, dinnerware, kitchen appliances, and so much more.
SM Store Makati carries premium labels like De’Longhi, which is known for its coffee machines, and Cuisinart, popular for its food processors and other kitchen tools.
Martha Stewart’s products are also available at SM Store Makati, along with Noritake’s tableware, Visions cookware, and other curated choices.
Heart enjoys shopping—and not just for herself. She loves sharing her SM Store finds with her loved ones, something you’ll soon see in a video she shot at SM Store Makati. For her, it’s about “the joy of discovering things while shopping, and thinking of who you can share the happiness with. In the video, it was me discovering things I knew my sister Camille and my loved ones would enjoy.”
