Building pride into every address
Each family now living in a home built by Ovialand Inc. represents a triumph for a homebuilder driven to change perceptions about affordable living in the Philippines.
Many Filipinos perceive affordable homes as poorly built—almost disposable addresses that buyers might abandon once they have the means to move on to something better.
Ovialand was founded in 2014 to change that. Heeding the aspirations of Filipino homebuyers for attainable forever homes, it pioneered the “premium affordable” concept. Here’s what that has meant for Ovialand’s happy residents.
Winning location
Buyers often complain that affordable homes are located in remote areas with little prospect for economic development.
That concern is nonexistent for Ovialand homeowners, as the company builds villages in locations with a clear development path. A look at its portfolio in Bulacan and Laguna immediately shows how the homebuilder selects its next sites. The projects are well connected to major roads and offer growth potential.
Instagram-worthy homes
Cramped living spaces, low-grade plumbing, thin walls, unsealed windows, plywood doors—these make up the stereotype of an affordable home. Unlucky homeowners understandably feel shame and regret.
Ovialand is different. Online, you’ll find homeowners giving virtual house tours or showing their latest home improvement projects—content showcasing their pride in their investment.
Ovialand homes, after all, are built around aspirational aesthetics. Moreover, they maximize residents’ comfort and peace of mind, from foundational features like sturdy walls to the more minor details such as thoughtfully placed windows.
Thriving communities
You may have encountered affordable communities that ultimately became unlivable. Many grew overcrowded or disorderly, while others suffered from low occupancy. Complaints range from limited access to utilities to unfriendly neighbors.
Recognizing that Filipinos are social, Ovialand ensures that community life thrives in its projects. Its site development dignifies families with reliable utilities and connects them through well-built road networks.
Ovialand villages also feature family-centered amenities that promote balanced living and social cohesion. Proof that these additions work can be seen in community-organized events that draw residents into global movements or bring them together around shared interests.
Easy homeownership
Here’s a common obstacle that influences purchasing decisions: quality comes at a price. Those in the affordable market often feel that great homes come at costs beyond their reach.
Ovialand’s level of service challenges this perception. As soon as you visit its office, you are treated like a VIP, with a dedicated personal account manager who walks you through the portfolio and financing schemes that make homeownership possible.
The best part? Just six months after sealing the deal, you’ll be stepping into your premium affordable forever home.
