PHirst Park to invest P8.39B to build 13,000 homes
Century Properties Group’s PHirst Park Homes Inc. (PPHI) is poised to take significant steps to help address the country’s housing backlog with the implementation of awarded housing contracts covering 13,150 new units before the end of 2025.
These new units, which will be built in nine project locations, represent a total value of P8.39 billion.
This strategic move underscores PPHI’s commitment to meet the increasing demand for affordable yet high quality homes for its valued Filipino homebuyers.
Timely delivery
To ensure timely delivery and maintain construction efficiency, the projects have been awarded to PPHI’s in-house construction arm, PHirst Build, alongside long-standing partner Megawide Construction Corp. (MCC).
The 13,150 new units consist of PPHI’s economic, affordable, and mid-income home models.
PHirst Build will handle the construction of 6,326 units in several Luzon locations, including the newly launched PHirst Park Homes Sto. Tomas and PHirst Park Homes Magalang East.
Meanwhile, Megawide will deliver 5,824 precast housing units across five projects in Cavite, Laguna, and Batangas. Additionally, 1,000 more units are in the contract awarding stage and are expected to complete this year’s development plan.
Delivering on its promise of accessible housing
PPHI’s rapid growth reflects the company’s successful track record in the housing sector.
By the first half of 2025, more than 15,000 units have been completed. Additionally, PPHI reported that over 10,000 units have been turned over to buyers within the same period. These figures showed PPHI’s continued commitment to timely delivery and high quality project execution.
“Our initiatives, through innovative construction methods and strategic partnerships with contractors and suppliers, represent a strong continuation of our mission to provide affordable housing solutions—making quality homes more accessible to Filipino families and helping elevate their communities,” said Engr. Roy C. Lachica, vice president for Technical Operations Division of PPHI. “These also help us to continue our expansion into more locations nationwide as the company responds to the country’s growing demand for housing.”
Partnership and efficient technologies
PPHI’s expansion is made possible through strong partnerships and collaboration.
Together, PHirst Build and Megawide implement a strategic and innovative construction approach, which allows PHirst to offer practical and scalable solutions.
Leveraging on advanced Precast and Cast-In-Place (CIP) Building systems, this partnership allows for faster and sustainable construction, greater efficiency, and consistent quality across all developments.
Further strengthening this partnership is PHirst Build’s continuous growth. Established in 2022, PHirst Build has since overseen the construction of over 12,000 units across various developments nationwide, representing about 31 percent of the total PHirst housing portfolio. The rapid scale-up highlights the in-house team’s significant impact on project execution and operational capability.
With a clear focus on speed, scale, transportability, and quality, PPHI is setting new benchmarks in residential development. Its synergy with Megawide and the growing capacity of PHirst Build ensure that the company can continue addressing the housing demand while elevating the standard of Filipino living.
