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The ‘Good Life’ starts in every SMDC community 
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The ‘Good Life’ starts in every SMDC community 

Amy Remo

At the heart of its story is a simple, powerful truth: A good home is the foundation of a good life.

With this as its guiding principle, SM Development Corp. (SMDC) has spent the last two decades continuously reimagining what it means to live well. Its medium-rise buildings (MRB) for example, address the aspirations of Filipinos, offering residences that strike a balance between affordability and lifestyle upgrades. Each project is thoughtfully planned and strategically located.

Home of the good guys

SMDC, rightfully known as the “Home of the Good Guys” has since served as gateways to brighter futures and vibrant communities.

“I wanted to create a future where a Filipino family could have a beautiful home without being weighed down by financial stress. From day one, that drive to uplift lives, to create places that feel like true homes, has kept us going,” said SMDC chair Henry Sy Jr.

Henry Sy Jr.

Across the country, SMDC’s MRBs have been catering to various lifestyles, offering prime locations, resort-style amenities, and integrated retail spaces that redefine everyday living.

Whether in thriving urban hubs or emerging provinces, these projects bring residents closer to opportunities, education, and recreation.

At the same time, SMDC’s MRBs also present smart investment opportunities.

Essentially, SMDC ensures that its communities remain vibrant and valuable, making them ideal for both end-users and investors.

Exemplifying these values are Bloom Residences, Charm Residences, Joy Residences, Vail Residences, and Parkville, each of which highlights

SMDC’s commitment to enhancing the lives of its residents.

Bloom Residences

Bloom Residences: An oasis in the South

Located in Parañaque City, Bloom Residences offers a refreshing take on modern living with its sprawling green spaces, jogging trails, and resort-like amenities.

Multipurpose courts allow residents to remain active.

Its strategic location along Sucat Road places residents within reach of Metro Manila’s business hubs and entertainment centers, making it ideal for families and young professionals who value both accessibility and tranquility.

Charm Residences delivers the ideal environment for the modern dwellers.

Charm Residences: Elegance and tranquility

Situated along Felix Avenue in Cainta, Rizal, Charm Residences strikes that right balance between urban elegance and suburban tranquility.

Charm Residences lets you enjoy the charm of the suburbs without needing to sacrifice modern creature comforts.
Amenities allow you to unwind and relax.
Entertain guests in these thoughtfully designed lounge areas.

Its proximity to major infrastructure projects like the LRT2 ensures seamless connectivity to the rest of the metro, while its thoughtfully designed and hotel-like amenities provide the perfect retreat after a long day.

Enjoy the lifestyle perks of being in an integrated development like Joy Residences.

Joy Residences: Happiness in every corner

This condominium complex, built in SM Prime’s integrated lifestyle district in Baliwag, Bulacan, delivers on its promise of joyful living.

Its vibrant community spaces, family-friendly facilities, and access to economic zones and leisure hubs allow residences to enjoy that much sought work-life balance.

Spaces throughout Joy Residences will give you ample room to move about.

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Its location near transportation hubs and upcoming infrastructure developments further boosts its appeal to both investors and end-users alike.

World-class amenities complement the suburban lifestyle offered by Vail Residences.

Vail Residences: Elevated living in Mindanao

Offering access to uptown living, the 5-ha Vail Residences brings to Cagayan de Oro City SMDC’s trademark resort-inspired amenities, hotel-like lobbies, open parks and play spaces, integrated commercial spaces, and a transport hub.

Pocket gardens offer serene spaces at Vail.
A grand lobby welcomes residents to their home in CDO.

It’s a conducive space for individuals and families wanting to enjoy the best of urban life without compromising on serenity.

Vail Residences offers the best of modern living to the ‘City of Golden Friendship’

Its strategic location also ensures easy access to schools, hospitals, and commercial areas.

Modern amenities enrich the living experience at Parkville.

Parkville Residences: A gem in the Visayas

In the heart of Bacolod City is this 52.8-ha integrated lifestyle community with prime residential spaces and premium amenities including eight thematic nature parks—all of which are targeted to provide a truly enriching living experience.

Lush surroundings offer a healthy environment for residents.

With its seamless integration into Bacolod City’s vibrant lifestyle, this development caters to the needs and aspirations of its residents, making it a perfect fit for individuals and families seeking a modern yet nature-immersed way of life.

Eight thematic parks allow residents to revel in the beauty and bounty of nature.

The ‘Good Life’ legacy

As SMDC celebrates 20 years of transforming Filipino lives, it remains committed to its vision of creating a nation of proud homeowners.

With the Philippine economy poised for significant growth in the coming decades, SMDC’s MRBs are set to play an even bigger role in shaping communities that are inclusive, sustainable, and ready to meet the future head on.

“I hope our legacy will be felt in the lives of people who say, ‘This is where I started. This is where I found stability and belonging.’ I want SMDC to be remembered not just for the homes we built but for the communities we created, where Filipinos could thrive, connect, and build their futures,” Sy concluded.


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