Villar City rises as the metro’s next economic powerhouse


Cities are the dynamic powerhouses of an economy.
When masterplanned and managed well, urban centers ideally are able to drive diverse investments, attract the right talents, and generate fresh, top tier opportunities—resulting in secure, self-sustaining communities that not only remain flexible and adaptable to evolving needs, but also conducive to both entrepreneurial ventures and established enterprises.

A new benchmark
In southern Metro Manila, a sprawling metropolis is emerging to become this new benchmark for modern city development—attracting prospective residents as well as prestigious institutions and businesses that recognize the value of being in an accessible, self-sustaining environment.
Villar City, the ambitious brainchild of tycoon Manny Villar, is rising to become the new center of gravity of Metro Manila—a dynamic economic and lifestyle center fueled by visionary thinking and strategic masterplanning. It integrates business, commerce, education, leisure and modern living to create a truly holistic ecosystem where industries flourish, communities thrive, and opportunities abound.

Spanning 3,500 hectares, the expansive urban landscape is being developed by Villar Land, a premier property masterplanner and development company that seeks to transform the potential of this city into a thriving economic powerhouse and a model for sustainable, resilient urban living.
This next great megalopolis no doubt stands as Villar’s own impressive and noble legacy—a culmination of his visionary pursuit, which has always sought to provide Filipinos with beautiful, world-class destinations that continue to elevate their lifestyles.

Ready for growth
As it is, Villar City has been attracting homebuyers, investors and businesses, as infrastructure is already in place, the demand has been steadily growing, and the opportunities are immediate.
While it benefits from the spillover growth from other cities in Metro Manila, Villar City in itself already has much to show for.
For one, Villar City is positioned strategically at the convergence of key transport networks—including the Muntinlupa-Cavite Expressway (MCX), Daang Hari Road and the 18-km Villar Avenue, which in turn leads to a comprehensive road network. This ensures ease of movement for people and goods, which is highly critical for businesses.
With the population expected to reach 9 million and daily vehicular traffic at MCX now surpassing 50,000, businesses in Villar City can readily tap demand that is already here.
At the same time, the masterplan of Villar City features signature districts—each with its own character and purpose, replete with commercial areas, neighborhoods, institutions, and lifestyle hubs. This ensures that businesses will have access to both talent and a large consumer base.
Additionally, construction for a number of significant developments are underway here, further ensuring healthy and substantial foot traffic—the upcoming UP Dasmariñas Technology Innovation Campus; the 30,000-sqm The Stadium at Villar City; and an 18-hole golf course, designed by the US-headquartered Curley-Wagner Golf Design.

Prime commercial spaces
To be part of Villar City will thus be a strategic advantage for any business seeking long term growth, stability, and market leadership. As Metro Manila’s newest economic hub, Villar City provides the ideal foundation for businesses to scale, innovate, and thrive.
Within this burgeoning urban landscape, two commercial districts stand out as premium locations for business expansion: SOMO and U-Town. Both districts offer prime commercial lots for sale and for lease, which will position your enterprise in a dynamic, future-ready metropolis.
SOMO: The commerce and trade district
The 100-ha SOMO, designed to be a thriving district for commerce and trade, is built to accommodate businesses of all sizes, from flagship retail stores to corporate headquarters. This district benefits from exceptional connectivity, skilled workforce, and world-class infrastructure, making it an attractive choice for companies looking to scale in a high-growth environment.
Beyond traditional office spaces, SOMO is also structured to support modern business needs, with integrated lifestyle areas, public plazas, green spaces, and high-traffic commercial centers ensuring that businesses operate in an environment that attracts both talent and customers.
Investing in a commercial lot here means businesses will benefit from a steady flow of foot traffic, ensuring sustained revenue growth and long term brand exposure.
U-Town: The knowledge and learning district
U-Town, a 150-ha district dedicated to knowledge and innovation, is meanwhile the academic center of Villar City.
You’ll find here world-class universities, research institutions, and a thriving student and faculty population, along with residences, prime commercial spaces and co-working environments—making it the ideal destination for enterprises looking to scale and innovate. Essentially, U-Town creates a built-in talent pool that fuels business growth and technological advancements.
Companies that invest in the commercial lots on offer here will thus gain access to a steady stream of young professionals, faculty, and researchers—creating opportunities for collaboration, recruitment, and innovation.
The district’s proximity to student and faculty residences further ensures a built-in market for commercial establishments, from retail to co-working spaces.
A stake in a sustainable future
These prime commercial lots, indeed, present a valuable investment opportunity to secure a place in Metro Manila’s next generation business hub. To be in Villar City, after all, is to claim a stake in what could be your thriving, sustainable future.
