AAP Continues Creating Safer Streets for All This 2025

Ford Motor Company BGC employees and AAP Advocacy head Cynthia Reyes (seated, 3rd from right) pose for a photo after the AAP Road Safety and Driver Training Program. This program will continue to promote a culture of responsible driving this 2025 in collaboration with public and private organizations. —CONTRIBUTED

In the Year of the Wood Snake, the Automobile Association Philippines’ Advocacy Department pushes forward with its mission to create safer streets for all road users. A more impactful 2025 lies ahead, backed by a stronger collaboration that further reinforces its goals for road safety.

AAP Advocacy, in partnership with the Shell Pilipinas Corporation, will continue its ByaHero Program that instills the importance of visibility on the road. This partnership has engendered projects over the years that help pedestrians be ByaHeros — heroes on the road.

As of 2023, the ByaHero Program has benefited 24 barangays, 36 schools, and more than 16,260 recipients providing essential support and opportunities to enhance community development and educational growth. A purposeful 2025 lines up the following programs:

Stay Bright for Kids and Community Leaders Campaign
TODA na ‘to
Motorcycle Riders
Kita Kita Ka-Bisikleta

A Road Safety participant, Isabil de Lemos (center), receives her Certificate of Completion from AAP Advocacy head Cynthia Reyes (right) and Shell Pilipinas Corporation’s Calapan City Program Officer Maezel Carden during the BiyaHero Community Training on Road Safety at Calapan City Oriental Mindoro. —CONTRIBUTED PHOTOS

The programs foster a spirit of service and unity that create a positive change in the community. A more responsible 2025 drives the Volunteerism program. AAP Advocacy will continue to engage volunteers in road safety campaigns and advocacy for support that will help to significantly reduce road crashes and promote a culture of responsible driving and pedestrian safety.

The road safety programs emphasize the role of drivers, that learning to be more efficient and responsible should start with them. A crucial understanding of this role will equip individuals with the essential knowledge and mindset to become safe, responsible drivers. AAP Advocacy will also adapt driver’s education as a lifesaving investment – one that not only teaches traffic regulations, but also instills defensive driving techniques that could save lives.

First members of Volunteerism Program: Community youth leaders who pledged support to the AAP Road Safety program with AAP Advocacy head Cynthia Reyes (4th from right).

After discovering a 23.53% increase in road crashes in Bacolod, with most incidents occurring near schools along busy highways, AAP Advocacy is implementing the Bacolod City Traffic Safety School Zone program. This initiative aims to prioritize and enhance the safety of students in schools situated near high-traffic areas.

We can also look forward to a rhythmic 2025 as AAP Advocacy is preparing to orchestrate a captivating musical symphony designed to infuse the vital message of road safety into children’s lives.

Stay tuned for more updates. Follow the AAP Advocacy Department on their official Facebook page @aaproadsafety or visit our website at @aap.org.ph.