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AAP, Quezon City Government Forge Partnership to Promote Road Safety
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AAP, Quezon City Government Forge Partnership to Promote Road Safety

Press Release

The Automobile Association Philippines (AAP) and the Quezon City Government recently signed a Memorandum of Understanding to formalize a partnership aimed at strengthening road safety awareness and education.

The MOU was signed on behalf of the local government on January 23, 2026 at Quezon City Hall by Quezon City Mayor Ma. Joy Belmonte and Education Affairs Unit Officer-in-Charge Maricris Veloso together with AAP Trustee and Treasurer Gus Cosio and AAP CEO Mark Desales. Officials from both institutions witnessed the signing.

The partnership seeks to promote safer roads within Quezon City via a range of road safety initiatives including educational workshops, awareness campaigns, community engagement activities, and collaboration with law enforcement agencies. Under the agreement, AAP will lead the implementation of road safety programs while the Quezon City Government will provide coordination, venue support, and institutional assistance in accordance with existing laws and policies.

(L-R) AAP Advocacy AVP Cynthia Reyes, AAP CFO Jonna Sanchez, AAP CEO Mark Desales, Quezon City Mayor Joy Belmonte, AAP Treasurer Gus Cosio., AAP Legal Counsel Nilo Aguba and AAP Chief of Staff Pol Infante after the MOU signing.

A key component of the partnership is the strengthening of AAP’s Stay Bright Road Safety Campaign among schools and communities in Quezon City. The campaign delivers interactive road safety workshops and multi-platform awareness activities for students and residents, focusing on pedestrian safety and responsible road behavior. Community-based programs that encourage residents to serve as road safety ambassadors are promoted. To date, more than 19,000 students and over 400 community participants have been engaged in the Stay Bright Road Safety Campaign.

The Lagro Elementary School in Quezon City was where the AAP Advocacy Team conducted its first Stay Bright road safety session of the year.

Aside from these activities, the MOU allows for coordination in identifying road hazards, including areas with inadequate lighting and traffic signages, to support evidence-based road safety interventions. The possible establishment of a road safety park in the city will be discussed.

“This partnership reflects our shared commitment to making Quezon City’s roads safer for motorists, pedestrians, and the community at large,” Cosio said. “Through education, awareness, and collaboration, we aim to cultivate responsible road behavior and contribute to safer urban mobility.”

Participants from Barangay Greater Lagro showed great enthusiasm in joining the road safety Stay Bright program, helping set the tone for a year of meaningful community engagement.

The MOU will be effective for a period of one year from the date of signing and may be extended by mutual agreement of both parties.

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In addition to this major milestone, the advocacy department started the year with its Stay Bright program in Lagro Elementary School, and at the Greater Lagro barangay hall, welcoming the new year by continuing its mission to promote safer streets in schools and in local communities.

Be part of AAP Advocacy’s road safety initiatives. Learn more and sign up to volunteer by visiting the official AAP Advocacy Facebook page at @aaproadsafety.

 

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