Customer expectations are shifting faster than ever, and delivering a superior customer service experience has…
Even in Asia’s fiercely competitive retail landscape, where homegrown names jostle with global behemoths for…
All pedagogical research states that in business the aim of excellent, if not satisfying customer…
In a dizzying marketplace where the line between legitimate and bogus, scam and sale, artificial…
Five of the world’s greatest marketing thought leaders stress the importance of customers, customer brand…
As economic uncertainty strains household budgets, consumers are becoming more selective about where they put…
Banks have traditionally divided clients into categories: consumer, entrepreneur, affluent and corporate. Life, however, is…
For decades, the formula for a mall was fairly straightforward: Put as many things as…
Editor’s Note: Customer First is the Philippine Daily Inquirer’s special section devoted to promoting customer…
The customer may not always be right but, for businesses, responding to their needs and…