Business with purpose: How Mynt CFO Evelyn Ng balances growth with financial inclusion
As the Chief Finance Officer of Mynt, Inc., the parent company of GCash, Evelyn Ng firmly believes in “business with purpose”, in pursuit of her mission to make the finance super app the most inclusive and accessible in the Philippines.
55 percent of GCash users and a majority of borrowers are women, so Ng understands the trials, hardships, and experiences they face, especially the ones undertaking a journey of entrepreneurship—or at the very least, those who are seeking financial independence. Ng understands the pivotal role GCash plays for women who are bold enough to take control of their financial future.
“In our world, a transaction is never just a line item,” Ng says. “When a woman sends money or takes out a micro-loan, that’s a tool for her small business or a safety net for her family. And with many of [them being] breadwinners or micro-entrepreneurs of their households, my job isn’t just managing capital, but also about engineering opportunities.”
That’s the ideal that Ng uses as a “north star” to guide GCash into helping women, something that’s especially poignant during Women’s Month this March.
“Historically, the Filipina entrepreneur was seen as underserved as she lacked a traditional paper trail, but through GCash, we’ve changed that narrative,” she adds. “By using GScore to lower credit barriers, we are effectively ‘de-risking’ women who were previously underserved. Beyond giving them money, we’re also giving them the agency to make independent economic decisions.”
“To me, that is the true definition of fiscal management: it’s ensuring that capital flows where it can do the most good.”
Ng is also looking to pass on her mission of empowering women someday to capable Filipinas.
“People often ask me what it’s like to be a female leader in a space that was once considered a ‘boys’ club.’ My answer is that representation matters,” she said. “By sitting at the table with legacy icons of industry, I hope to prove that the digital economy is the ultimate equalizer.”
Ng advises that the most important thing to remember is to always be capable of solving relevant problems. “To the next generation of Filipinas: focus on competence over convention. In high-impact sectors like fintech, innovation is valued far more than traditional networks. You don’t need to fit a certain mold to lead; you just need to solve meaningful problems.”
At Mynt, women leaders like Ng have been at the forefront of achieving their shared mission of “Finance for All”. In fact, nearly half of leadership positions are women, far surpassing the global average of 30 percent.
“My goal isn’t to be the “only” woman in the room. I want to build a pipeline where tech leadership is diverse by default, very much like our team at Mynt. I want every young girl to know that the highest levels of tech and finance are not out of reach—but they are waiting for your unique perspective to help reshape the future.”





