Cebu Yacht Club redevelopment gains ground with Accor partnership
A key milestone in the transformation of Mactan’s waterfront was marked by the signing of a hotel management agreement between Cebu Yacht Club Development Corp. and global hospitality group Accor for the future ibis Styles Cebu Mactan at Cebu Yacht Club.
The partnership will see Accor operate the property under the ibis Styles brand, supporting the site’s broader redevelopment vision. The agreement was formalized during a signing ceremony at ibis Styles Manila Araneta Center held on February 24.
Representing the project partners at the ceremony were Kash Salvador for Accor; Sherwin Uy for Primeworld Land Holdings Inc.; Joseph Pepito, representing St. Joseph Optimum Ventures Inc.; and Carlo Yap of Priland Development Corp., for the consortium.
Shared vision for a revitalized waterfront
Project stakeholders expressed strong optimism about the partnership and its role in reshaping the property into a renewed destination.
“We are pleased to partner with Cebu Yacht Club Development Corp. in bringing ibis Styles to this landmark site. This project aligns with our strategy to expand in dynamic destinations while offering design-forward hospitality experiences that resonate with modern travelers,” Salvador said.
Uy emphasized the consortium’s commitment to creating a development that blends local relevance with international standards.
“This hotel is an important first step in unlocking the full potential of the property. Our goal is to reintroduce the Cebu Yacht Club as a vibrant, accessible destination—one that serves both the community and visitors, while honoring its legacy,” Uy said.
Yap, for his part, highlighted the broader economic and urban impact of the initiative.
“We see this as more than a hotel project. It is a catalyst for renewed business activity, new investments, and meaningful placemaking that will contribute to the continued growth of Mactan as a gateway for tourism and commerce,” Yap said.
“Through thoughtful design and engineering, we aim to transform the site into a modern, resilient development that supports marina life, hospitality, and commercial uses in a cohesive environment,” Pepito added.
Hospitality anchor
The introduction of ibis Styles is envisioned to immediately activate the property by providing internationally branded accommodations at one of the most accessible gateways to Cebu. Located on Mactan Island, the site sits just minutes from Mactan-Cebu International Airport, as well as key maritime entry points, positioning it as an ideal address for business travelers, yacht owners, and tourists.
The hotel, planned to have 150 rooms, will rise within a mixed-use building that also features office and commercial spaces.
With proximity to major ports, commercial districts, medical institutions, and the island’s established resort corridor, the hotel is expected to serve as a convenient base for both corporate and leisure markets while reinforcing Mactan’s role as a critical link between Cebu’s economic and tourism ecosystems.
Cebu Yacht Club’s transformation
Cebu Yacht Club Development is a newly organized consortium established to undertake the property’s redevelopment. It combines the national scale development experience of Primeworld Land, the strong Cebu market presence of Priland, and the engineering and project execution expertise of St. Joseph Optimum Ventures.
The mixed-use structure, including the ibis Styles hotel, is being designed by WT Architects, whose work will guide the site’s architectural character toward a contemporary waterfront expression that complements its marina setting while supporting modern hospitality and commercial functions.
Reimagining a landmark
Long recognized as a landmark for the sailing community, Cebu Yacht Club has served as a traditional marina and social hub but has faced aging infrastructure and underutilized spaces in recent years.
The redevelopment seeks to unlock its full potential through modern design, upgraded facilities, and diversified uses that extend beyond marina functions.
