marketing strategy
Many treat strategy as creative work, a series of “sparks” or lucky breaks. But strategy…
Strategies rarely fail because of execution. We like to blame execution because it is a…
Outside a Jollibee restaurant in Green Meadows, I once watched a stray cat that understood…
Feb. 28 marked the beginning of a geopolitical conflict that continues to impact the world’s…
If you’ve spent time in strategy postmortems or even in high-stakes “war” rooms, you’ve probably…
Once upon a time, catchy slogans and witty one-liners were popular strategies for selling products…
I’m done hidin’, now I’m shinin’ Like I’m born to be We dreamin’ hard, we…
A few years ago, a new tech company entered the market with full confidence. The…
Leaders are expected to decide fast, act boldly and drive results. But here’s the uncomfortable…
I spent eight years in theology school. Yup, eight years diving deep into the Scripture,…
